GSK expands multichannel strategy to transform global customer
engagement in more than 90 countries
PHILADELPHIA--(BUSINESS WIRE)--
2016 Veeva Commercial Summit — Today at Veeva
Commercial Summit, one of the industry’s largest events dedicated to
commercial and medical solutions for life sciences, Veeva
Systems (NYSE: VEEV) announced that GSK, one of the world’s leading
research-based pharmaceutical and healthcare companies, will add new Veeva
Commercial Cloud applications as part of its ongoing program to
transform customer engagement globally. In addition to further expansion
of Veeva
CRM into more regions, GSK will deploy Veeva
Network, Veeva
Align, and Veeva
CRM Approved Email to execute its multichannel vision and strategy
in more than 90 countries.
“We’ve seen tremendous progress with Veeva CRM in delivering more
informed, tailored interactions with our customers across many touch
points and channels,” said Daniel Lebeau, Chief Information Officer and
Head of Core Business Services at GSK.
GSK has rapidly deployed Veeva CRM successfully in more than half of
their global target countries since it selected
Veeva as its multichannel CRM partner, with expansion continuing
into other countries, including the United States.
In addition to Veeva CRM, GSK will use Veeva Network to provide a
complete, authoritative view of accurate customer data, Veeva Align to
align the right resources to the right customers, and Veeva CRM Approved
Email for customer teams to extend their reach. Altogether, Veeva is
delivering an integrated commercial cloud solution to help GSK improve
customer insight and multichannel planning and execution around the
world.
“We’re proud to have contributed to GSK’s success and we’re excited for
the expanded opportunity to support their global efforts,” said Peter
Gassner, founder and CEO of Veeva Systems. “Veeva Commercial Cloud will
give GSK teams full visibility into customer interactions so that they
can deliver the right information tailored to their customers’ needs,
when they need it, and in the channels that they prefer.”
Additional Information
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About Veeva Systems
Veeva Systems Inc. is a leader in cloud-based software for the global
life sciences industry. Committed to innovation, product excellence, and
customer success, Veeva has more than 400 customers, ranging from the
world's largest pharmaceutical companies to emerging biotechs. Veeva is
headquartered in the San Francisco Bay Area, with offices in Europe,
Asia, and Latin America. For more information, visit veeva.com.
Forward-looking Statements
This release contains forward-looking statements, including the market
demand for and acceptance of Veeva’s products and services, the results
from use of Veeva’s products and services, and general business
conditions, particularly in the life sciences industry. Any
forward-looking statements contained in this press release are based
upon Veeva’s historical performance and its current plans, estimates,
and expectations, and are not a representation that such plans,
estimates, or expectations will be achieved. These forward-looking
statements represent Veeva’s expectations as of the date of this press
announcement. Subsequent events may cause these expectations to change,
and Veeva disclaims any obligation to update the forward-looking
statements in the future. These forward-looking statements are subject
to known and unknown risks and uncertainties that may cause actual
results to differ materially. Additional risks and uncertainties that
could affect Veeva’s financial results are included under the captions,
“Risk Factors” and “Management’s Discussion and Analysis of Financial
Condition and Results of Operations” in the company’s filing on Form
10-Q for the period ended April 30, 2016. This is available on the
company’s website at veeva.com
under the Investors section and on the SEC’s website at sec.gov.
Further information on potential risks that could affect actual results
will be included in other filings Veeva makes with the SEC from time to
time.
® 2016 Veeva Systems Inc. All rights reserved. Veeva and the Veeva logo
are trademarks of Veeva Systems Inc. Veeva Systems Inc. owns other
registered and unregistered trademarks.
View source version on businesswire.com: http://www.businesswire.com/news/home/20160609005426/en/
Source: Veeva Systems Inc.