ZS becomes Veeva Data Science partner to power Veeva CRM Suggestions
ZS joins Veeva OpenData Partner Program for customer data that’s
open, easy, and global
PHILADELPHIA & EVANSTON, Ill.--(BUSINESS WIRE)--
Veeva Systems and ZS Associates today announced a strategic partnership
to accelerate the life sciences industry’s move to more customer-centric
engagement. The companies are joining forces to deliver innovation in
customer data and data science for better marketing and sales
effectiveness across all channels.
“We are proud to forge a strategic partnership with Veeva, a company
that shares our vision for solving the industry’s most challenging
commercial problems,” said Jaideep Bajaj, ZS chairman in his keynote
address to an audience of nearly 1,000 industry leaders at Veeva
Commercial Summit. “Closer collaboration with Veeva and tighter product
alignment of our solutions is a win for the industry. Together, we can
offer more innovation faster and with the confidence of trusted
partners.”
The Veeva and ZS strategic partnership will initially focus in two key
areas ripe for innovation:
Data Science – ZS has become a Veeva Data Science partner.
Powered by data science in ZS’s Suggestion Engine, Veeva CRM Suggestions
recommends the best actions and channels to reps to improve sales
effectiveness. With this partnership, companies can now leverage ZS’
leading Orchestrator Rep solution to seamlessly deliver recommendations
right within Veeva CRM.
Customer Data – ZS has joined the Veeva OpenData Partner Program
allowing fast, simple integration of Veeva OpenData healthcare provider,
healthcare organization, and affiliations data with ZS’ data solutions.
Veeva OpenData is a bold new approach providing life sciences companies
with customer data that is open, easy, and global. Veeva OpenData
delivers millions of complete customer profiles with consistent
standards of quality around the world. It features fair and simple
pricing and offers the freedom to use data how and where customers need
it, without restrictive contracts or complicated three-party agreements.
“Grappling with an overwhelming amount of disparate information, the
life sciences industry struggles to get a complete understanding of the
customer and determine the next best actions,” added Dharmendra Sahay,
technology capability lead and managing principal at ZS. “Armed with
complete, up-to-date customer data from Veeva, and integration of our
Suggestion Engine solution with Veeva CRM Suggestions, companies finally
have the ability to prompt the right interactions and channel mix, and
do so with consistency across the entire organization.”
"Sales and marketing in the life sciences industry are undergoing a
remarkable transformation," said Matt Wallach, president and co-founder
of Veeva Systems. "Veeva and ZS’ strategic partnership will help
customers with the right strategies, skills, and advanced technology to
thrive in this new customer centric environment."
Also at its Commercial Summit today, Veeva announced Veeva
CRM Suggestions, an upcoming capability in Veeva CRM that leverages
data science to recommend the best actions and channels to field reps
for greater sales effectiveness. The company also announced two major
new Veeva Commercial Cloud products available this July, Veeva
Align for faster, more accurate sales territory alignments and Veeva
CRM Events Management that will allow companies to better manage all
events, and do so with greater compliance.
Additional Information:
• For more on Veeva Commercial Cloud, please visit: www.veeva.com/products/commercial-cloud
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About ZS Associates
ZS Associates is a global leader in sales and marketing consulting,
outsourcing, technology and software. For more than 30 years, ZS has
helped companies across a range of industries get the most out of their
sales and marketing organizations. From 21 offices around the world, ZS
experts use analytics and deep expertise to help companies make smart
decisions quickly and cost effectively. ZS comprises multiple affiliated
legal entities. Learn more at www.zsassociates.com.
About Veeva Systems
Veeva Systems Inc. is a leader in cloud-based software for the global
life sciences industry. Committed to innovation, product excellence, and
customer success, Veeva has more than 275 customers, ranging from the
world's largest pharmaceutical companies to emerging biotechs. Veeva is
headquartered in the San Francisco Bay Area, with offices in Europe,
Asia, and Latin America. For more information, visit www.veeva.com.
Forward-looking Statements
This release contains forward-looking statements, including the market
demand for and acceptance of Veeva’s products and services, the results
from use of Veeva’s products and services, the results from Veeva’s
alliance with ZS, and general business conditions, particularly in the
life sciences industry. Any forward-looking statements contained in this
press release are based upon Veeva’s historical performance and its
current plans, estimates, and expectations, and are not a representation
that such plans, estimates, or expectations will be achieved. These
forward-looking statements represent Veeva’s expectations as of the date
of this press announcement. Subsequent events may cause these
expectations to change, and Veeva disclaims any obligation to update the
forward-looking statements in the future. These forward-looking
statements are subject to known and unknown risks and uncertainties that
may cause actual results to differ materially. Additional risks and
uncertainties that could affect Veeva’s financial results are included
under the captions, “Risk Factors” and “Management’s Discussion and
Analysis of Financial Condition and Results of Operations” in the
company’s filing on Form 10-Q for the period ended April 30, 2015. This
is available on the company’s website at www.veeva.com
under the Investors section and on the SEC’s website at www.sec.gov.
Further information on potential risks that could affect actual results
will be included in other filings Veeva makes with the SEC from time to
time.

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Source: Veeva Systems