New application makes it easier to manage, use, and access trusted
product information globally
PLEASANTON, Calif.--(BUSINESS WIRE)--
Veeva Systems (NYSE: VEEV) today introduced Veeva
Network Product Master, the latest addition to the Veeva Network
suite of master data management (MDM) applications built specifically
for life sciences. Veeva Network Product Master is a cloud-based
solution that provides a flexible global view of product information.
Alongside Veeva
Network Customer Master for customer data, Veeva Network Product
Master signals the company’s expansion into multi-domain MDM for life
sciences.
Managing pharmaceutical products through their lifecycle can be
difficult, costly, and complex across multiple teams, stakeholders, and
geographies. Elements such as brand information, trade names, groupings,
and configurations can vary by country, system, and business area.
Consequently, life sciences organizations cannot easily understand
markets, launch new products, analyze market performance, or ensure
coordinated global branding and messaging.
Veeva Network Product Master solves this by helping enterprise teams
manage, use, and access accurate product information across geographies.
Now life sciences companies can have a clear view into product
definitions, groupings, and hierarchies for effective product management
and better enterprise visibility wherever the product is used worldwide.
Veeva Network Product Master can be used as a commercial product master
or as a R&D product master. With a central and authoritative product
view, life sciences can achieve many benefits, including, for example,
the ability to accurately calculate the global market potential and
market share of a drug or comply with reporting requirements.
“Veeva Network Product Master provides a better approach to managing
product data and establishing consistency in global branding, product
launches, and competitive analysis,” said Harte Nielson, director of
Veeva Network Strategy. “Life sciences can move beyond spreadsheets and
legacy MDM systems with a trusted product master reference to scale
go-to-market programs globally and streamline local execution in every
country.”
Veeva’s continued innovation in industry-specific MDM is informed by the
requirements of leading life sciences companies worldwide. With more
than 40 customers, Veeva Network is steadily replacing legacy toolkits
as a multi-domain MDM solution built specifically for life sciences.
Additional Information
For more on Veeva Network Product Master, visit: veeva.com/ProductMaster
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About Veeva Systems
Veeva Systems Inc. is a leader in cloud-based software for the global
life sciences industry. Committed to innovation, product excellence, and
customer success, Veeva has more than 400 customers, ranging from the
world's largest pharmaceutical companies to emerging biotechs. Veeva is
headquartered in the San Francisco Bay Area, with offices in Europe,
Asia, and Latin America. For more information, visit veeva.com.
Forward-looking Statements
This release contains forward-looking statements, including the market
demand for and acceptance of Veeva’s products and services, the results
from use of Veeva’s products and services, and general business
conditions, particularly in the life sciences industry. Any
forward-looking statements contained in this press release are based
upon Veeva’s historical performance and its current plans, estimates,
and expectations, and are not a representation that such plans,
estimates, or expectations will be achieved. These forward-looking
statements represent Veeva’s expectations as of the date of this press
announcement. Subsequent events may cause these expectations to change,
and Veeva disclaims any obligation to update the forward-looking
statements in the future. These forward-looking statements are subject
to known and unknown risks and uncertainties that may cause actual
results to differ materially. Additional risks and uncertainties that
could affect Veeva’s financial results are included under the captions,
“Risk Factors” and “Management’s Discussion and Analysis of Financial
Condition and Results of Operations,” in the company’s filing on Form
10-K for the period ended January 31, 2016. This is available on the
company’s website at veeva.com
under the Investors section and on the SEC’s website at sec.gov.
Further information on potential risks that could affect actual results
will be included in other filings Veeva makes with the SEC from time to
time.
View source version on businesswire.com: http://www.businesswire.com/news/home/20160518005476/en/
Source: Veeva Systems Inc.